December 14th: Hug Day!
Finally, Korean “tradition” has taken a break from uber-capitalism! As December means the arrival of Winter, and the 14th is always a special day in Korea, this is the day for couples to hug and keep each other warm from the cold weather.
We love the sentiment, and the fact that this is the first of Korea’s traditional “14th” holidays not to be blatantly pushing a sales message!